MKT consulting

Marketing Consulting

Our comprehensive suite of marketing consulting services is designed to address your pain points and propel your business forward.
In today's dynamic market, staying ahead of the curve requires a strategic approach to marketing. Crowe Vietnam understands the challenges businesses face – from keeping up with the latest trends to executing complex campaigns and leveraging data-driven insights. Our comprehensive suite of marketing services is designed to address these pain points and propel your business forward. We offer a blend of creative expertise, data-driven strategies, and technology tools to help you build a strong, holistic corporate brand that resonates with both consumers and potential candidates. Let us be your partner in achieving your marketing goals and unlocking your full growth potential.

Services description

MarTech & Analytics
Marketing consultancy in Transaction Advisory
Strategic Marketing, Branding & Communications Solutions
Crowe Academy - Marketing Training
MarTech & Analytics

Key Capabilities

  • CRM system consultancy & implementation
  • Marketing data analysis
  • Sales & Marketing data warehouse & governance
  • AI-enabled solutions for CRM, advanced analytics, Marketing workflow automation
  • Digital Marketing (SEO/SEM, Social Media Marketing, Email Marketing, etc.)

Benefits

  • Companies using marketing analytics see a 20% improvement in campaign performance.
  • Accurate measurement of marketing ROI, leading to better allocation of resources and a potential 10 - 15% increase in marketing efficiency.
  • Increase online visibility by 50%
Marketing consultancy in Transaction Advisory

Key Capabilities

  • Commercial Due diligence
  • Pre-IPO brand positioning
  • IPO Roadshows
  • Brand integration, Rebranding
  • Change Management & Internal Communications
  • External Communications: Investor Relations, PR, Customer relations, etc.

Benefits

  • Marketing consultancy can provide precise brand valuations, enhancing transaction value by 10 - 20%.
  • Companies that effectively rebrand during M&A can see a 25 - 30% increase in brand perception
Strategic Marketing, Branding & Communications Solutions

Key Capabilities

  • Employer Brand health check & EVP development
  • Employer Branding & Recruitment Marketing strategies & campaigns delivery
  • Internal Communications & Employee Experience strategies & campaigns delivery
  • Creative artworks for Employer Brand, Recruitment Marketing, Internal Communications campaigns
  • Brand strategy (Integrated Brand Communications, Brand identity, Rebranding, ESG Brand, etc.)
  • Conference & Event organization

Benefits

  • Companies that maintain consistent branding see a 23% increase in revenue.
  • Enhance engagement through strategic customer experience, leading to a 20% increase in customer retention.
  • Our strategies can improve your market positioning, potentially increasing marketing efficiency by 10 - 15%.
  • Increase employer brand awareness by 30%, potentially increasing talent acquisition efficiency by 10 - 15%.
Crowe Academy - Marketing Training

Training courses

  • Employer Branding & Recruitment Marketing
  • Customer Experience
  • Change management communications
  • MarTech fundamentals
  • Brand Management fundamentals

Benefits

  • Nearly 85% of employers prefer certified candidates for advanced marketing roles.
  • Training in in-demand marketing skills can lead to a 35% increase in job performance and a 40% higher likelihood of rapid career progression.

Why us

Global brand, local knowledge
Combine Business acumen with Technology know-how
A comprehensive range of services
Global brand, local knowledge
Combine Business acumen with Technology know-how
A comprehensive range of services

Meet our experts

profile-linh-nguyen-dinh-ha
Linh Nguyen
Partner, HR & Marketing & Digital Transformation Advisory
Get fresh perspectives and specific solutions for your business
Contact us today to see how we can offer customized advisory expertise for your business.