Find out how to sustain growth with technology

Opportunities exist, even amid volatility

Navigating the unknowns can be difficult, but technology tied to the right strategy can be used to give leaders a glimpse of what’s around the corner so they can best prepare for what’s to come.

Our 2024 report sheds light on industry trends, delivers unique insights, and provides answers to questions that can help metals leaders make confident decisions and find value in their technology investments.

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Key insights

AI and advanced technology

Metals companies that use AI tools increased by 70% in 2024 compared to 2023.

Data-driven decision-making

70% of metals companies are using data in the decision-making process.

Increased technology investments

58% of metals companies said they’re increasing technology investments in 2024 compared to 2023.

Biggest technology challenge

Survey respondents noted a we've-always-done-it-that-way mentality as one of the biggest challenges in digital transformation and technology.

AI and advanced technology

Metals companies that use AI tools increased by 70% in 2024 compared to 2023.

Data-driven decision-making

70% of metals companies are using data in the decision-making process.

Increased technology investments

58% of metals companies said they’re increasing technology investments in 2024 compared to 2023.

Biggest technology challenge

Survey respondents noted a we've-always-done-it-that-way mentality as one of the biggest challenges in digital transformation and technology.

Survey findings

AI and advanced technology

AI and advanced technology

What is your number one hesitation about using AI?

AI and advanced technology

Insight

Sixty-four percent of metals companies are not actively using AI, and over a quarter of respondents stated a lack of understanding about AI as their number one hesitation for using it. What do metals leaders need to know about AI before starting to use it?

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Digital technology investments

Digital technology investments

When making decisions about technology investments, what is the most important factor?

Digital technology investments

Insight

For years, customer needs have been the top deciding factor when making decisions about technology investments. But how can leaders be sure they have an accurate understanding of what customers need?

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Challenges and opportunities

Challenges and opportunities

For four years, survey participants have named cybersecurity as the most significant IT-related risk. What steps have you taken to mitigate cybersecurity risks?

(Participants could select multiple responses.)

Insight

While most respondents (64%) said they have provided employees training to mitigate cybersecurity risks, the remaining 36% need to follow suit. How can metals companies make sure their employees are properly trained?

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Digital transformation and enterprise systems

Digital transformation and enterprise systems

Where are you on your digital transformation road map?

Enterprise systems and digital transformation

Insight

Changes such as an acquisition, a shift in the economy, or a pandemic can distract attention from progress in digital transformation. How can a company get back on track once those disruptions have settled?

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Automation and data

Automation and data

Please select the top three areas in which automation has had the greatest impact on your business.

(Participants could select multiple responses.)

Automation and data

Insight

Our 2023 survey asked metals leaders to select the top three areas where they thought automation could have the greatest impact, but is automation making an impact in the areas they predicted?

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Get the Crowe 2024 Technology in metals survey report

Use this year’s report to gain clarity and confidence in taking the next steps in metals technology.

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