How AI education can help metals companies reduce risk

Rivers Cornelson
| 8/14/2024
How AI education can help metals companies reduce risk

Metals leaders seeking to make the right investments in technology face many options as they navigate the decision-making process. The frenzy to begin using AI isn’t making this choice any easier.

As existing software companies rapidly embed AI technology into their offerings, metals leaders might be unsure about how they should spend their investment dollars. It’s critical for executives to understand what they’re hearing from vendors that likely have their own AI sales agenda and what the information might mean for their business. Additionally, metals leaders should empower employees to evaluate whether a new tool might be worth it before signing any agreement with a vendor.

Teams without training, guidance, and clear goals often struggle to adopt technology, and AI adoption is no different. One of the best ways to encourage employee adoption is by providing education about the underlying concepts of AI, how AI might be used in the business, and how to integrate AI solutions successfully.

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4 reasons metals leaders should invest in AI education

Before taking a next step or making technology investment decisions, metals leaders should fully inform themselves about the uses and challenges of AI in manufacturing.

Individual tools can be short-lived, but education builds flexibility

Some AI features, although still new, are advanced enough to unlock immediate value. However, metals leaders might remain apprehensive because of the unknowns and possibilities of headline-making risks associated with full adoption.

Many software companies are offering AI features they might have rushed to get into the market to keep up with the competition. Often, these features are underdeveloped and present user adoption challenges once they’re deployed.

Metals leaders can empower their employees to ask vendors critical questions by providing workshops that educate stakeholders on the basic concepts of machine learning and AI. Educated employees participating in selection discussions can then help mitigate the risk of an investment failing to achieve desired outcomes.

AI education is a process

Gaining a proper understanding of AI solutions involves deliberate, multiphased education efforts. When employees know how to apply AI tools, they can use them more effectively.

The first step is to provide a training session about the fundamentals of AI and how its capabilities apply to a specific application. Tool-specific purchasing discussions, internal vision-setting, and more extensive training can be more efficient if employees already understand universal considerations when working with AI tools within a given framework. In addition, metals leaders can provide input on expectations regarding changes to employee roles and day-to-day workflows based on AI use.

The training and adoption process for any software takes time. Metals leaders should expect the same when educating employees on their first AI-powered applications. Given the need for a community of advanced users in the future, executives would be wise to start building employee knowledge now.

AI education can uncover new use cases and inform road maps

Employees are often deeply familiar with company data, and education efforts can be a powerful investment by providing an outlet to think through areas in which value can be added and to build a road map for desired use cases.

Without an educated network of users identifying opportunities for AI use, metals companies risk investing in tools that solve the wrong problems or that business data is not ready to support. An educated group of users can direct exploratory discussions to relevant use cases and can guide projects that capture or integrate data in new ways to enable future AI use.

Education about the right AI tool to invest in now can save money later

Metals companies with tight margins can’t afford to invest in tools that don’t produce results. Leaders should be equipped with the right information before they lock in recurring licensing costs, and they should consider gradual rollouts to minimize commitments.

The list of different AI solutions with varying focuses and costs is long – and growing. Smaller AI models can sometimes outperform more expensive models at specific tasks and can run on company computers instead of requiring the cloud. Vendors are competing with licensable solutions such as user interfaces and workflow platforms, but there’s still a lot of innovation happening with the models themselves.

As AI adoption increases, it’s reasonable to expect that vendors might provide more competitive pricing by using less expensive infrastructure. For example, it would be a shame to get one year into a multiyear vendor contract only to find that another vendor is offering a less expensive solution for the same problem.

3 AI education steps for your team

Metals executives ready to get in the game with AI can start with the following three steps.

Step 1: Create a network of user champions

To support user adoption, companies can create a network of user champions by identifying one person from every department who can participate in a focused learning program about the current state of AI and own their department’s backlog of AI-related initiatives. Metals executives might think one person can handle the responsibility across the organization, but leaders within each department should be responsible for connecting vision to value and should have a voice at the table from the beginning.

Step 2: Establish and share a long-term vision

Metals leaders should consider how they want their business to perform in five to 10 years so they can plan focus areas for education and provide priorities to user champions.

For example, the head of production needs to understand the types of questions the sales team might want to use AI to answer. Customer needs and the necessary AI-generated responses can affect the technology road map.

Step 3: Work with a team that isn't connected to one specific vendor

Technology companies under pressure from investors to capture revenue from new AI solutions as soon as possible aren’t likely to offer an unbiased recommendation on the right tool for your business. Metals leaders should identify a team that is focused on education in ways that don’t rely on any specific tool.

Companies that have brought their workforce up to speed on the technology and set a vision for the organization can benefit from collaborating with an experienced team of selection consultants. These teams can guide solution selection with time-tested methodologies and ask critical questions of vendors during sales calls.

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Get in the game with AI and Crowe

The best way to enter the AI game is not by jumping into implementations of new tools or hasty pilots, but by investing in unbiased, cross-functional education efforts that equip employees to make good decisions when building valuable use cases.

If you are interested in learning more about how to make successful AI investments, our team at Crowe is prepared to work with you and deliver a vendor-agnostic education workshop for your company. Our specialists combine deep industry experience with technical knowledge to bring unbiased advice to metals leaders.

Navigating digital transformation can be overwhelming, especially with so many options for AI solution integration. Our team is available to help with whatever your company might need, from educational workshops to advisory services that help you apply what you’ve learned and make informed decisions.

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Rivers Cornelson
Rivers Cornelson
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