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Canada’s Anti-Spam Policy (CASL): An act to promote the efficiency and adaptability of the Canadian economy by regulating certain activities that discourage reliance on electronic means of carrying out commercial activities, and to amend the CRTC Act, the Competition Act and PIPEDA.
Electronic address: An address used in connection with the transmission of an electronic message to an electronic mail account, and instant messaging account, a telephone account or similar account.
Electronic message: A message sent by any means of telecommunication, including text, sound, voice or image.
Commercial electronic message (CEM): CEMs are commercial electronic messages that encourage participation in commercial activity. Even if a commercial message is not sent with an expectation of garnering profit, it still qualifies as a CEM.
Commercial activity: Any transaction of commercial character, regardless of whether there is an expectation of profit or not.
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Compliance with CASL is of utmost importance and all employees actively participate in maintenance of corporate compliance. Crowe Soberman encourages its employees to take a proactive approach in identifying potential problems or violations of CEM delivery by promptly reporting issues to the CASL Compliance Team immediately.